Sony acquista la parte Ericsson della famosa joint-venture

28 ottobre 20118 commenti

Già se ne parlava da tanto tempo, e sembra che adesso la notizia abbia preso forma. Infatti, come avrete capito dal titolo, la Sony ha acquistato la parte Ericsson dell famosa Sony Ericsson, buttando così fuori dall'accordo il nome dell'azienda svedese. La stessa Ericsson ha confermato la vendita e l'uscita ufficiale dalla joint venture nippo-svedese. Il colosso nipponico avrebbe sborsato la cifra di 1,05 miliardi di dollari per aggiudicarsi il restante 50% che spettava all'azienda svedese.

Sony da questo acquisto avrebbe ottenuto oltre al totale controllo di tutto ciò realizzato con la collaborazione di Ericsson, adesso avrà anche un controllo stretto su tutti i dispositivi Android, come smartphone e tablet, o anche terminali come laptop e console di gioco.

Inoltre grazie a quest’accordo avrebbe ottenuto la proprietà esclusiva di cinque famiglie di brevetti essenziali relativi alle tecnologia wireless, ancora sconosciute.

Tuttavia questa separazione avrà effetto definitivo a partire dal Gennaio 2012; ulteriori dettagli nel seguente comunicato stampa:

Ericsson: Sony to acquire Ericsson’s share of Sony Ericsson

October 27, 2011, 08:16 (CEST)

Sony Ericsson to become a wholly-owned subsidiary of Sony and integrated into Sony’s broad platform of network-connected consumer electronics products
The transaction also provides Sony with a broad IP cross-licensing agreement and ownership of five essential patent families
Ericsson to receive EUR 1.05 billion cash payment
Sony and Ericsson to create wireless connectivity initiative to drive connectivity across multiple platforms
Ericsson (NASDAQ:ERIC) and Sony Corporation (“Sony”) today announced that Sony will acquire Ericsson’s 50 percent stake in Sony Ericsson Mobile Communications AB (“Sony Ericsson”), making the mobile handset business a wholly-owned subsidiary of Sony.

The transaction gives Sony an opportunity to rapidly integrate smartphones into its broad array of network-connected consumer electronics devices – including tablets, televisions and personal computers – for the benefit of consumers and the growth of its business. The transaction also provides Sony with a broad intellectual property (IP) cross-licensing agreement covering all products and services of Sony as well as ownership of five essential patent families relating to wireless handset technology.

As part of the transaction, Ericsson will receive a cash consideration of EUR 1.05 billion.

During the past ten years the mobile market has shifted focus from simple mobile phones to rich smartphones that include access to internet services and content. The transaction is a logical strategic step that takes into account the nature of this evolution and its impact on the marketplace.

This means that the synergies for Ericsson in having both a world leading technology and telecoms services portfolio and a handset operation are decreasing. Today Ericsson’s focus is on the global wireless market as a whole; how wireless connectivity can benefit people, business and society beyond just phones. Consistent with that mission, by setting up a wireless connectivity initiative, Ericsson and Sony will work to drive and develop the market’s adoption of connectivity across multiple platforms.

“This acquisition makes sense for Sony and Ericsson, and it will make the difference for consumers, who want to connect with content wherever they are, whenever they want. With a vibrant smartphone business and by gaining access to important strategic IP, notably a broad cross-license agreement, our four-screen strategy is in place. We can more rapidly and more widely offer consumers smartphones, laptops, tablets and televisions that seamlessly connect with one another and open up new worlds of online entertainment. This includes Sony’s own acclaimed network services, like the PlayStation Network and Sony Entertainment Network,” said Sir Howard Stringer, Sony’s Chairman, Chief Executive Officer and President. Mr Stringer also noted that the acquisition will afford Sony operational efficiencies in engineering, network development and marketing, among other areas. “We can help people enjoy all our content – from movies to music and games – through our many devices, in a way no one else can.”

“Ten years ago when we formed the joint venture, thereby combining Sony’s consumer products knowledge with Ericsson’s telecommunication technology expertise, it was a perfect match to drive the development of feature phones. Today we take an equally logical step as Sony acquires our stake in Sony Ericsson and makes it a part of its broad range of consumer devices. We will now enhance our focus on enabling connectivity for all devices, using our R&D and industry leading patent portfolio to realize a truly connected world” said Hans Vestberg, President and CEO of Ericsson.

When Sony Ericsson started its operations on October 1, 2001, it combined the unprofitable handset operations from Ericsson and Sony. Following a successful turnaround the company has become a market leader in the development of feature phones by integrating Sony’s strong consumer products knowledge and Ericsson’s telecommunications technology leadership. The WalkmanTM phone and Cyber-shotTM phone are well known examples.

With the successful introduction of the P1 in 2007, Sony Ericsson early on established itself in the smartphone segment. More recently, the company has successfully made the transition from feature phones to Android-based Xperia(TM) smartphones. By the end of the third quarter of 2011, Sony Ericsson held a market share of 11 percent (by value) in the Android phone market, representing 80 percent of the company’s third quarter sales. During its ten years in operation Sony Ericsson has generated approximately EUR 1.5 billion of profit and paid dividends totalling approximately EUR 1.9 billion to its parent companies. Prominent models include “XperiaTM arc” and “XperiaTM mini” which received 2011 EISA Awards, while recent notable additions to the lineup include “XperiaTM PLAY” and “XperiaTM arc S”.

The transaction, which has been approved by appropriate decision-making bodies of both companies, is expected to close in January 2012, subject to customary closing conditions, including regulatory approvals.

Ericsson has accounted for its 50 percent share in Sony Ericsson according to the equity method. Following completion of the transaction, Ericsson will have no outstanding guarantees relating to Sony Ericsson and will no longer account for Sony Ericsson as an investment on balance sheet. The transaction will result in a positive capital gain for Ericsson which will be defined after closing of the transaction.

SEB Enskilda is acting as Ericsson’s sole financial advisor in the transaction.

Anche il presidente e CEO di Sony, Sir Howard Stringer, ha confermato ai media questo scioglimento, annunciando anche l’abbandono di alcuni famiglie di famosi dispositivi, come la linea Walkman. Se qualcosa sarà eliminata, una nuova verrà creata, infatti lo stesso Stringer, annuncia una nuova era di device Sony esclusivamente Android.

Egli alla domanda su eventuali nuovi accordi con altri sistemi operativi, per esempio webOS, ha risposto: “Mai dire mai”.

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  • Paolo

    Finalmente :-)

  • Markisha1979

    e ora la ericsson che fa? le patatine?

    • Lxxa94

      se ne va in vacanza e fa campare di rendita tutti i dipendenti per 5 6 generazioni

      • Ethanhunt

        solo i capi di ericsson vivranno di rendita…una parte dei dipendenti verranno licenziati e gli altri prenderanno come prima, anche sony ha licenziato un pò di persone dalla nicchia smartphone perchè hanno venduto sempre di meno…in quasi 4 anni son passati dal terzo al sesto posto (che sono ora).

  • LuK

    come design i prodotti Sony-Ericsson mi piacevano molto…del resto sono stato un possessore del T68i (una evoluzione per l’epoca) e T630…Volevo prendere anche l’Xperia X10, ma poi optai per il Nexus One (fortunatamente).
    Spero che possa migliorare Sony, ma che il Design rimanga lo stesso, che era il punto di forza.

  • Payback

    la ericsson tornera’ a fare telefoni per conto proprio o si focalizzera su infrastrutture telco?

  • Wildthing

    Nel 2011 hanno venduto 1 milione in meno di smartphone rispetto al 2010
    pur avendo nel 2011 + modelli, causa non aggiornamenti (x10mini/pro e
    x8) e altri problemi hardware e software legati ai nuovi xperia 2011 (un terzo di quelli acquistati son andati in assistenza).
    Forse è meglio se nel 2012 diventa solo sony così magari tornerà la
    fiducia della gente di fidarsi del marchio nella speranza di sfornare
    prodotti + completi e + affidabili.

  • luca

    speriamo che l’anno prossimo vada bene e da possessore di x10 mini posso dire che avrei buttato quel telefono se non ci fosse stato cyanogen